Saturday, December 31, 2016

Crowdsourcing a Roadmap

I'm surrised this has taken so long to happen, but over Christmas Airbnb, and then Twitter, asked its users what new features they should be developing, essentially crowdsourcing their development roadmap.

Brian Chesky from Airbnb posted this on Christmas Day -

& has had over 2,000 suggestions -

(I love 'Mars')

A simple tweet generated lots of free ideas, and also gave the fans a feeling that they were contributing.

Jack Dorsey also did this for Twitter (and Square),

Jack also had lots of feedback, and responded -

To be honest, these must have been things that Jack had heard every time he spoke to users, but it may be that some, like the ability to edit (maybe just in the first 2 minutes) will now be given much more focus.

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